Rubi Rose: Rapper, Model & Hip-Hop’s Rising Force

Rubi Rose stepped into the public eye not with a debut single but with a music video appearance that millions couldn’t ignore. Born Rubi Rose Benton on October 2, 1997, in Lexington, Kentucky, she turned a brief cameo in Migos’ “Bad and Boujee” into the foundation of a full rap career. Today, she holds a deal with Mogul Vision under Interscope Records and is building toward her debut studio album. Here’s everything worth knowing about the woman behind the name.

Who Is Rubi Rose?

Rubi Rose Benton is an American rapper, model, and internet personality. She carries a multiracial background — her mother, Nardos Ghebrelul, is an Eritrean immigrant who worked as a dentist, and her father, John Benton, is a lawyer of African-American and Japanese descent.

She grew up with two sisters, Scarlette and Coral, first in Lexington, then in Atlanta after her family relocated during her high school years. She also spent a year living in Geneva, Switzerland. After graduating, she enrolled at Georgia State University, where she studied political science.

Her identity — Ethiopian heritage, Japanese roots, Southern upbringing — fed directly into the confidence and self-awareness that later defined her public persona.

Early Life and Background

The move to Atlanta changed everything. Rubi has said the city unlocked her interest in music in ways Lexington never did. Growing up, her household playlist ranged from Prince and Marvin Gaye to Biggie and Chaka Khan — artists known for blending emotion with energy.

At school, she was active. She ran track and cheered competitively. Her ambition wasn’t passive; it was physical and visible. That same drive carried her into entertainment without much hesitation.

By the time she enrolled at Georgia State to study political science, she was already moving toward a different career path — one where she would call her own shots.

Music Career

Breakthrough and Rise to Fame

In 2016, Rubi appeared in Migos’ viral hit “Bad and Boujee.” She wasn’t the only model on set, but she was one that fans remembered. Her presence was undeniable — not just physically, but in terms of the camera’s attention. That single appearance planted her name in hip-hop circles before she’d released a note of her own music.

She used that momentum carefully. Rather than chasing tabloid coverage, she focused on building a music foundation. By 2018, she had recorded a remix of Playboi Carti’s “On Top,” her earliest stepping stone into the recording space.

Discography and Career Highlights

Her first real traction came with “Big Mouth” in 2019. The single earned millions of streams and showed that she could hold her own on the mic — not as a model dabbling in rap, but as someone with genuine delivery.

On Christmas Day 2020, she dropped For the Streets, her debut mixtape. It featured Future and PartyNextDoor, including the track “Whole Lotta Liquor.” Critical reception was lukewarm, and it didn’t chart, but it established her presence in the rap lane.

Later milestones include:

• “WAP” cameo (August 2020) — appeared alongside Cardi B and Megan Thee Stallion
• “Hood Bitch Aesthetic” — released October 13, 2023, her first single under Mogul Vision
• “Deserve To Die” — dropped May 2024
• “Brokey” by Latto — featured in the music video, October 2024

Her videos are known for bold, explicit visuals that rack up YouTube views quickly. The hooks are catchy; the verses are hard-hitting. She doesn’t write for approval — she writes for impact.

Record Labels and Industry Recognition

In 2019, A&R Chris Turner signed her to LA Reid’s Hitco Entertainment. That relationship launched her professionally, even if For the Streets didn’t break commercial ground.

The bigger move came in 2023. Josh Marshall brought her into Mogul Vision, a label imprint under Interscope Records — one of the most powerful distribution networks in the industry.

That same year, she joined Sexyy Red’s “Hood Hottest Princess” tour as a supporting act. In 2021, she made the XXL Freshman Class alongside Flo Milli, Coi Leray, and DDG — a list that typically signals artists on the verge of something larger.

Musical Influences and Style

Rubi credits Nicki Minaj as her primary influence. The impact is audible — precise flows, unapologetic bars, and a delivery built on confidence rather than restraint.

She’s also vocal about the women who shaped today’s rap landscape: Cardi B, Megan Thee Stallion, and Foxy Brown. Her own style leans into sexuality and empowerment without treating them as opposites. Her live performances, particularly her Rolling Loud Miami set, confirmed she can hold a crowd.

Her feminist persona isn’t manufactured. It shows up consistently — in interviews, in lyrics, and in how she responds to criticism.

Modeling Career and Brand Collaborations

Before rap, there was modeling. Rubi built early credibility as a video vixen and brand partner, working with Fashion Nova, Princess Polly, and Pink Dolphin on Instagram campaigns that reached millions.

She later joined OnlyFans, which became one of her most significant income streams. In a 2024 interview on The Really Good Podcast with Bobbi Althoff, she revealed earning at least $400,000 in what she called a “horrible” month on the platform.

She acknowledged the platform changed how people perceive her, particularly in romantic relationships, but said she made the choice and committed to it. Modeling, brand deals, and subscription content now form a parallel career that operates alongside — and often outpaces — her music revenue.

Controversies and Dating Life

Relationship with DDG

Her most documented relationship was with rapper DDG. The two had a tumultuous dynamic that played out publicly on social media — arguments, breakups, and reconciliations that kept fans and media tracking every move. In 2020, she publicly accused him of infidelity, which led to a widely covered split. DDG has since moved on with Halle Bailey, with whom he shares a child. Rubi publicly congratulated them.

Relationship with Playboi Carti

Her earlier involvement with Playboi Carti drew significant attention. The relationship was on-again, off-again, often surfacing through social media exchanges and public accusations. The most serious incident ended with Carti’s arrest at LAX following a physical altercation. Rubi has spoken about it directly, without minimizing what happened.

Other Relationships and Public Scrutiny

She’s also been linked to Lil Tjay, Travis Scott, Lil Yachty, Cam Newton, and French Montana. A 2023 date night in Beverly Hills sparked confirmed dating rumors with French Montana, though the status of that relationship remained fluid.

Critics have questioned whether her provocative fashion choices and social media presence overshadow her music. She consistently rejects that framing — her position is that she controls her own narrative, and that expressing herself openly is not a liability.

Net Worth and Earnings

Her net worth figures vary by source — FreshersLive estimates $1.1 million, while others place it closer to $2.5 million. Either way, OnlyFans has clearly become her dominant revenue channel, supplemented by music royalties and brand partnerships.

Social Media Presence

She uses social media actively — sharing studio sessions, behind-the-scenes footage, unreleased snippets, and personal updates. Her TikTok presence keeps her connected to younger audiences, while Instagram drives her brand partnerships. YouTube houses her official videos.

Surprising Facts About Rubi Rose

• She studied political science at Georgia State University — a detail most fans don’t know.
• Her favorite TV shows include Game of Thrones, The Big Bang Theory, Modern Family, and Friends.
• She prefers Italian food and is known for throwing elaborate birthday parties annually.
• She once lived in Geneva, Switzerland, for a full year.
• She was both a cheerleader and a track star in high school.
• Her younger sister Coral is a TikTok personality in her own right.

Conclusion

Rubi Rose built her platform from a three-second music video clip into a multi-track career, a seven-figure content business, and a deal with Interscope Records. She’s a rapper, model, influencer, and businesswoman — all at once, without apology. With her debut album still ahead, her cultural impact is still unfolding. She’s not finished proving what she can do, and hip-hop is paying attention.

FAQs

Who is Rubi Rose?

Rubi Rose is an American rapper, model, and internet personality from Lexington, Kentucky. She first gained public attention in 2016, appearing in Migos’ “Bad and Boujee” music video before launching her hip-hop career.

What is Rubi Rose’s real name?

Her full birth name is Rubi Rose Benton. She performs and is publicly known under the stage name Rubi Rose.

How old is Rubi Rose?

She was born on October 2, 1997, making her 28 years old. Her zodiac sign is Libra.

What is Rubi Rose’s net worth?

Estimates range between $1.1 million and $2.5 million, drawn from music, OnlyFans earnings, and brand endorsements, including Fashion Nova and Pretty Little Thing.

What is Rubi Rose’s nationality and ethnicity?

She is American with Eritrean and Japanese heritage, making her multiracial. She was born in Lexington, Kentucky.

Are Rubi Rose and DDG still together?

No. They split in 2020 following public accusations of infidelity. DDG has since moved on with Halle Bailey.

How much does it cost to book Rubi Rose?

Booking fees for Rubi Rose start in the range of $25,000 to $39,999, depending on the event.

What record label is Rubi Rose signed to?

She is currently signed to Mogul Vision, an imprint under Interscope Records, through a deal arranged by Josh Marshall in 2023. Previously, she was signed to Hitco Entertainment under LA Reid.

What was Rubi Rose’s first hit song?

“Big Mouth,” released in 2019, was her first single to gain significant traction, earning millions of streams and establishing her rap credibility.

Is Rubi Rose on OnlyFans?

Yes. She joined OnlyFans around 2020 and has described it as her primary income source, reportedly earning over $400,000 even in slower months on the platform.